40 years of DESANResearch technology and delivery since 1986

Case study · Municipality of Amsterdam

Oosterpark Amsterdam Visitor Survey

The Municipality of Amsterdam needs periodic insight into the use, appreciation and possible improvements of Oosterpark among visitors and nearby residents.

Face-to-face fieldworkOnline researchFieldwork planningAnalysis
Face-to-face tablet research in Oosterpark
±150interviews per wave
±100online participants per wave
2 channelsface-to-face and online

A reliable picture requires interviews at different locations and times, supplemented by residents who are not reached during on-site fieldwork.

DESAN's approach

Technology and delivery as one process.

  1. 01

    A fieldwork plan covering varied locations, days and time slots.

  2. 02

    Face-to-face tablet interviews by trained interviewers.

  3. 03

    An additional online questionnaire for nearby residents.

  4. 04

    Combined analysis and comparison across survey waves.

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